http://regulargeek.com/2009/04/21/in-a-surprising-ending-oracle-buys-sun/ Where programming, the internet and social media collide. Sun, 05 Feb 2012 23:37:16 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://regulargeek.com/2009/04/21/in-a-surprising-ending-oracle-buys-sun/comment-page-1/#comment-2138 adam hartung Wed, 22 Apr 2009 01:06:18 +0000 http://regulargeek.com/?p=599#comment-2138 Sun had no hope of survival by the late 1990s when McNeely Locked-in on selling "boxes" and stopped listening to the marketplace. Sun created huge value with Solaris and Java, but had no idea how to capture that value so it just kept doing what it always did. Eventually, the market didn't see the value in the boxes any more, and the value of Solaris and Java had been frittered away. A lesson for any company that it must adapt to market needs or it will be squashed. Read more at http://WWW.ThePhoenixPrinciple.com Sun had no hope of survival by the late 1990s when McNeely Locked-in on selling “boxes” and stopped listening to the marketplace. Sun created huge value with Solaris and Java, but had no idea how to capture that value so it just kept doing what it always did. Eventually, the market didn’t see the value in the boxes any more, and the value of Solaris and Java had been frittered away. A lesson for any company that it must adapt to market needs or it will be squashed. Read more at http://WWW.ThePhoenixPrinciple.com

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